Privacy Policy

The Trusted Practice ("we", "us", "our") respects your privacy and is committed to protecting your personal information. This policy explains what we collect, why we collect it, how we use and protect it, and the choices and rights you have.

We handle personal information in accordance with the Privacy Act 1988 (Cth) and the 13 Australian Privacy Principles (APPs). By using our website or providing your information to us, you agree to the handling of your information as described in this policy.

Who we are

The Trusted Practice is a brand of Trusted Media Co, an Australian business providing patient engagement and authority content services to Australian physiotherapy practices. We are based in Rowville, Victoria, Australia.

Business name: Trusted Media Co

ABN: 41 694 401 330

What personal information we collect

We only collect information that is reasonably necessary for our business. Depending on how you interact with us, this may include:

• Contact and identity details you give us, such as your name, email address, phone number, and business or practice name.
• Enquiry and intake information you choose to provide when you contact us or complete a form, including details about your practice and its goals so we can assess how we may be able to help.
• Communications between you and us, including emails and messages.
• Website and technical information collected automatically when you visit our site, such as your IP address, browser type, the pages you view, and how you arrived at our site. This is collected through cookies and analytics tools described below.

We do not seek to collect sensitive information (such as health information about you personally) through our website, and we ask that you do not send us such information unless we have specifically requested it for a clear purpose.

How we collect it

We collect personal information directly from you, for example when you complete a form, send us an email, or speak with us. We also collect technical information automatically through our website using cookies and analytics services. Where it is reasonable and practicable, we will collect personal information directly from you rather than from a third party.

Why we collect and use it

We use personal information to:

• respond to your enquiries and provide the services you have requested;
• prepare strategic documents, patient education materials, and content for your practice;
• communicate with you about our services, including sending newsletters or updates where you have agreed to receive them;
• operate, maintain, and improve our website and services;
• meet our legal and regulatory obligations.

We will only use your information for the purpose it was collected, a directly related purpose you would reasonably expect, or another purpose you have consented to.

Marketing and your choices

If you have given us your details or consented to hear from us, we may send you marketing communications such as newsletters or service updates. Every marketing email includes a way to unsubscribe, and you can opt out at any time by using that link or by contacting us directly. We handle electronic marketing in line with the Spam Act 2003 (Cth).

Cookies and website analytics

Our website uses cookies and similar technologies to help it function and to understand how visitors use it. We use analytics services, including Google Analytics and Google Search Console, which may set cookies and collect information such as your IP address and browsing activity in order to produce aggregated reports about site usage.

You can control or disable cookies through your browser settings. If you disable cookies, some parts of the website may not work as intended. For more information about how Google handles data, see Google's own privacy resources.

When we disclose your information

We do not sell your personal information. We may share it in limited circumstances, including:

• with trusted service providers who help us run our business, such as our website host, email and customer-relationship platforms, and analytics providers, who are only permitted to use the information to perform services for us;
• where you have asked us to, or consented for us to do so;
• where required or authorised by law.

Where we engage partners to deliver services we do not provide ourselves (for example, advertising or website development), we will only share your information with your knowledge and agreement.

Overseas disclosure

Some of the service providers we use may store or process data on servers located outside Australia. Where this happens, we take reasonable steps to ensure your information is handled consistently with the Australian Privacy Principles.

How we store and protect your information

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. This includes using reputable platforms with their own security measures and limiting access to your information to those who need it.

When we no longer need your personal information for any purpose permitted under this policy or by law, we will take reasonable steps to destroy it or de-identify it.

Data breaches

We comply with the Notifiable Data Breaches scheme under the Privacy Act 1988 (Cth). If a data breach is likely to result in serious harm to any individual whose information we hold, we will notify the affected individuals and the Office of the Australian Information Commissioner (OAIC) as required by law.

Accessing and correcting your information

You may request access to the personal information we hold about you, and ask us to correct it if it is inaccurate, out of date, or incomplete. To make a request, contact us using the details below. We will respond within a reasonable time. In most cases there is no charge, though we may need to verify your identity first.

Making a complaint

If you believe we have mishandled your personal information or breached the Australian Privacy Principles, please contact us first so we can try to resolve it. We will acknowledge your complaint and respond within a reasonable time. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner at oaic.gov.au.

Changes to this policy

We may update this policy from time to time to reflect changes in our practices or legal obligations. The current version will always be available on this page, with the "last updated" date shown at the top.

Contact us

If you have any questions about this policy or about how we handle your personal information, please get in touch:

This policy is provided as general information about how we handle personal information and is not legal advice. We recommend reviewing it periodically to ensure it continues to reflect your obligations and practices.